Still a topic of controversy to this day, the London 2012 logo has been widely talked about in the media since it was revealed mostly with negative reviews. The main issue I think people had with it was the monumental cost involved and the disappointing result in many people's eyes. I myself find the design quite awkward and unclear and not really indicative of London as it is quite a classic city. The design is quite garish and although the vibrant colours do suggest youth and modernity i think combined with the sharp structure of the numbers it looks tacky. I find the topic of the logo interesting to see all the different views however in my opinion it doesn't do london justice.
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