Tuesday, 6 October 2009


The ipod has become the essential item, along with the mobile phone, to have for the 21st century it wasn't the first mp3 player but it was the best and it transformed the way we listen to music on the move. It enabled us to have access to thousands of songs all at one time which was revolutionary. I think the way it was designed was key to its success it looked so much cooler than everything else when it was launched back in 2001, not an immediate success but to this date 220,000,000 have been sold. Apple are constantly reinventing the ipod so it gets better and better another reason for its massive success. The ipod has become an essential like a kettle or toaster people feel like they need one which i find fascinating how it goes from a want to need.

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